I'm a Spanish-Australian Global Creative Director based in the Netherlands, with a career shaped by nearly two decades of building brands that travel well across borders and cultures.
From agency floors to in-house war rooms, I’ve led creative teams across Europe, Asia, and Oceania, creating work that connects deeply and lasts longer than the trend cycle. I move comfortably between strategy and storytelling, and I’ve built multidisciplinary, cross-cultural teams that do the same.
I’ve also co-founded Uncanny Life and play a key role in the development of IDA Sports, two ventures that reflect my interest in doing things differently and building from the ground up. I like ideas that make sense, make impact, and maybe even make someone feel something.
When I’m not building campaigns or brands, I’m busy mentoring, judging international awards, cooking for ifuckinghateveggies, and occasionally wondering if my next great idea might involve fewer meetings and more ice cream.
atalegon@gmail.com
+31 (0) 616 857 168
HONORS
Cannes Lions Direct Agency of the Year
Cannes Lions SILVER Direct Lions
Cannes Lions SILVER Promo Lions
Cannes Lions Bronze in Direct Lions
Cannes Lions BRONZE Integrated Campaign
One Show BRONZE Digital Experiential & Immersive
New York Festivals WINNER in Film, Film Craft and Positive World Impact
Clio Awards Gold in Digital
Clio Awards Silver in Digital
The Drum Awards Campaign Of The Year - not for profit-
The Drum Awards Grand Prix
AWARD AwardS Interactive Film GOLD
AWARD Awards Mobile & Games BRONZE
AWARD Awards Digital Craft BRONZE
MADC Best in FilmB&T Best in AR/VR
MADC Awards Best in Social
MADC Awards Best in PR
Good Design Award
Melbourne Design Awards WINNER
Bronze Adstars Film 360 & VR
Crystal Adstars Place Brands
Spikes BRONZE Mobile
Spikes Silver in Entertainment
Spikes Bronze in Digital
El Sol Bronze Campaign
El Sol Bronze in Direct Marketing
El Sol Platinum Integrated Campaign
El Sol Gold in PR
Diamond DMA Echo Award
DMA Echo Awards 2 x Gold
DMA Echo Awards Bronze
Ojo de Iberoamérica Bronze Integrated Campaign
Ojo de Iberoamérica Bronze Loyalty Campaign
Jonh Caples Bronze Integrated Campaign
WEBBY BEST IN SOCIAL
WEBBY BEST IN MOBILE