My name is Alberto and I'm a Spanish-Australian creative soul. I’ve been in advertising for over 16 years working across three continents. During that time I built and led cross-cultural and multidisciplinary teams to create integrated campaigns, brand experiences and digital products that combine the power of storytelling with the creative use of technology, motivating consumer behaviour and driving engagement effectively.
Nothing but a rhythmic succession of jargon. The truth nevertheless.
I promote and integrate storytelling and innovation through digital, e-commerce and design. I believe in stories born from creativity and ignited by technology.
Building brands, defining strategies and finding ideas with narratives that integrate into digital ecosystems is my passion. A passion beyond Adland that is patent on my current involvement as partner and/or advisor in building a platform to introduce CBD oils and cannabis wellness in Europe with Uncanny, redefining house staging in Australia through e-commerce with House of Bower and challenging Nike’s and Adidas' global reign by creating the world's first female-specific football boot with IDA Sports.
I've contributed to the industry by judging several international award festivals, mentoring RMIT University students and lecturing for AWARD School in Australia, co-creating the industry committee in Vietnam in partnership with different universities and participating in Australia and Spain's Communication and Advertising Council initiatives.
Alberto Talegon
atalegon@gmail.com
+31 616857168
atalegon@gmail.com
+31 616857168
Awards
2019 Gold AWARD Award Interactive Film
2019 Webby Best in Social
2019 One Show Digital Experiential & Immersive
2019 3 x New York Festivals in Film, Film Craft and Positive World Impact
2019 MADC Best in Film
2019 B&T Best in AR/VR
2019 Good Design Award
2019 Melbourne Design Awards
2019 Bronze Adstars Film 360 & VR
2019 Crystal Adstars Place Brands
2018 Clio Awards Gold in Digital
2018 Clio Awards Silver in Digital
2018 MADC Awards Best in Social
2018 MADC Awards Best in PR
2018 Webby Best in Mobile
2018 AWARD Awards Mobile & Games
2018 AWARD Awards Digital Craft
2017 Bronze Spikes Mobile
2016 Spikes Silver in Entertainment
2016 Spikes Bronze in Digital
2011 El Sol Bronze Campaign
2011 El Sol Bronze in Direct Marketing
2010 El Sol Platinum Integrated Campaign
2010 El Sol Gold in PR
2010 Diamond DMA Echo Award
2010 DMA Echo Awards 2 x Gold
2010 Cannes Lions Shortlist Direct Lions
2010 Cannes Lions Shortlist Promo Lions
2009 Cannes Lions Direct Agency of the Year
2009 Cannes Lions Bronze in Direct Lions
2008 DMA Echo Awards Bronze
2008 Ojo de Iberoamérica Bronze Integrated Campaign
2008 Ojo de Iberoamérica Bronze Loyalty Campaign
2008 Jonh Caples Bronze Integrated Campaign
2008 Cannes Lions Shortlist Integrated Campaign